Market Research

Market research is a critical component of evaluating a startup's potential for success. It involves a thorough analysis and assessment of the target market in which the startup operates. It provides insights into the market dynamics, competitive landscape, target audience, and growth potential of the startup.

Next Stage Ibérica conducts research on a startup’s target market size and its growth prospects. Understanding the startup's addressable market helps evaluate its scalability and revenue potential in the long term. Thorough examination of the competitive landscape in which the startup operates includes identifying direct and indirect competitors, their market positioning, strengths and weaknesses, and understanding their products. This analysis helps us assess the startup's unique value proposition and competitive advantage.

Monitoring and understanding technological advancements, regulatory changes, consumer behavior shifts, and other factors that could shape the market helps us understand market trends and potential disruptions and evaluate how a startup can adapt and stay ahead of market changes.

Understanding a startup’s intellectual property protection, regulatory compliance, network effects, and economies of scale helps determine the startup's ability to establish a sustainable competitive advantage.